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 Strategy View 
Investor is certain that the market will not rise and is unsure / unconcerned 
 whether it will fall.  
  
Strategy Implementation 
Call option is sold with a strike price of a. 
 Selling, or writing, calls requires a certainty about market bearishness. 
 If market bearishness is likely but you suspect short-term neutrality, 
 sell out-of-the-money options. 
  
Upside Potential 
Limited. The most you can profit is the premium received - received if 
 the market at expire is at, or below, the option strike. 
  
Downside Risk 
Unlimited. Losses on the position will worsen as the market rises. If the 
 investor likes the idea of the strategy, but not the downside risk, a 
 bear spread may work. 
  
Margin 
Always required. 
  
Comment 
If the market does little, and time passes, this helps as the short position 
 gains when the time value decays. 
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